Our idea of what a career should look like is changing
We crave purpose, balance, and a deeper connection to our work. I’m here to help you move beyond traditional work models and embrace a new approach, one that’s more heart-centered and soul-driven.
“When I started working with Jaime, my goal was to get an illustration portfolio together so that I could transition out of my full-time job and into art full-time. It’s important to know that this level of career transition takes time. Jaime gave me so much guidance with the practicalities, combined with the motivational ‘magical’ aspects. Before I left my job, Jaime helped me find the courage to hang on to learn how to advocate for myself, set boundaries, and stick to them. It was painful, but it helped me greatly, especially with my scarcity thinking. By the time it was time to leap, I was really ready for it. Now I can say I’m a working artist.”
Rachel Hom-van den Wildenberg
Jaime Gennaro, Certified Career Coach
I’m an American living in the Netherlands. That was a HUGE leap. I was 41 with two kids under 10. We didn’t speak Dutch. I didn’t have a job. But I was ready for a change.
I was lucky to find a job quickly upon landing, but I fell right back into all of my past burnout patterns, working long hours and never seeing my kids.
Then Covid hit. All of a sudden there was no more commute. No more missing dinners. Flexible work hours. And I knew I could never go back. That’s when I launched Practica.
Over the last 20 years, I have grown and sold start-ups, I have coached and mentored teams and I have done a lot of math. I have a special skill of being able to hone in on and help foster people’s talents so that they can go after what they really want, not what other people want for them.